Career Opportunities
Graduates of a BIM in Service Industries can expect to enter roles such as:
- Hotel General Manager
- Special Events Planner
- Business Development Manager
- Retail Distribution Manager
- Guest Relations Manager
- Travel Agent
- Financial Advisor
Employment Statistics
Program Structure
Year 1
- Business Ethics and Law
- Introduction to Finance
- Academic Writing
- French for Business
- Business Maths
- Elementary Statistics
- Accounting
- Consumer Behaviour
- Office Application
- Micro and Macroeconomics
- UAE Studies
- Islamic Studies
- Internship (in the UAE)
- Introduction to Arabic
Year 2
- International Marketing
- Project Management
- Business Data and Analytics
- Principles of Business Strategy
- Distribution Channels
- Financial Analysis
- Principles of Management
- Organisational Behaviour
- Market research
- MIS and Operations Management
- Management Control
- Strategic Marketing
- Business Negotiation
- Entrepreneurship in a Digital Ecosystem
Mandatory mobility to France in the fall semester
Year 3
- Dissertation Research Methods
- Marketing Management
- IoT and Blockchain
- International Finance
- Geopolitics and Multicultural Management
- Services Marketing
- Tourism and Hospitality Services
- Financial and Gaming Services
- Business Game
- Bachelor Thesis
- Banking and International Payments
- International Business Challenge
- Internship of 4 months (in the UAE or abroad)
Admission
Admission requirements
Regular admission
A minimum high school average and maths’ score as per table below
| Curriculum | High School Minimum Score | Math Minimum Score* |
|---|---|---|
| UAE Al-Thanawiyya Al-Aama | Elite or Advanced Track 60%, General Track 70% | EmSAT Math 600 |
| American High School Diploma | Overall average grade of C (70% or 2.5 out of 4.0) | SAT Math 450 or EmSAT Math 600 |
| British (GCE/IGCSE) |
| AS/A Level Math with minimum E or EmSAT Math 600 |
| International Baccalaureate (IB) | IB Diploma: Successfully complete 6 subjects (minimum 3 HL) without considering the Islamic Studies as a required subject with the minimum score 24 points. IB Certificate: Student must pass 6 subjects from the International Baccalaureate subjects (IB Subject Certificate) without considering the Islamic Studies as a required subject and according to the following conditions:
| |
| French Baccalaureate(France, Algeria, Lebanon, Morocco, and Tunisia) | 10 | 10 in Math or EmSAT Math 600 |
| CBSE, ICSE, State Board (Indian) | 50% | 50% in Math or EmSAT Math 600 |
| SABIS | 70% | SAT Math 450 or EmSAT Math 600 |
| Al-Thanawiyyah Al-Aama ( GCC countries and Arab countries) | 60% | 60% |
| Pakistan Higher Secondary School Certificate, or Intermediate Certificate | 50% | 50% |
| Sri Lankan A Level |
| A Level Math with minimum E |
| NepalSchool Leaving Certificate /Proficiency Certificate | 50% | 50% |
| BangladeshHigher Secondary Certificate | GPA 2.5 out of 5.0 | C and above |
| Attestat(Russia, Kazakhstan, Kyrgyzstan, Turkmenistan, Uzbekistan, Tajikistan, Azerbaijan) | 3 out of 5 | 3 |
| Iranian High School Diploma | 10 | 10 |
| Chinese Senior High School | 60% | 60% |
| NigeriaWAEC & NECO | Minimum 7 subjects with C6 and above | Pass |
| Kenya Certificate of Secondary Education | 45% | Pass |
*In the absence of a centralized exam score for maths, students may be required to take EMN in the UAE assessment exam for maths for admission and pass with a minimum score of 50%.
- English proficiency requirements: Students must meet one of the following criteria
- IELTS (Academic)- Minimum score of 5.0
- TOEFL- Minimum score of 500
- Internet-based TOEFL- Minimum score of 61
- Computer based TOEFL- Minimum score of 173
- EMSAT- English- Minimum score of 1100
- English exams that are more than two years old are not accepted.
- Passing a personal interview set by the College.
- Other International students should contact the Student Recruitment and Admissions department at EMN in the UAE to determine their eligibility.
Conditional admission
Non-Availability of English Language score
- Students who have not taken the English proficiency exams will be conditionally admitted to the BIM program and the student must obtain the mandatory English proficiency scores in a maximum period of 2 semester; otherwise, they will not be able to enroll for any further semester.
- These students will be allowed to register in up to 12 credits of selected BIM GE courses which are counted towards the undergraduate degree.
Low Maths score
- Students with low/no Math score ( not meeting the minimum required) will be conditionally admitted and be required to take the preparatory Math course in the first semester and pass with a minimum of 50% ; otherwise, they will not be able to enroll for any further semester.
- These students will be allowed to register in up to 12 credits of selected BIM GE courses which are counted towards the undergraduate degree.
Documents checklist
The following documents are required to start the admission process:
- Completed application form to be submitted to the campus or online.
- Original UAE high school certificate or a certified/attested equivalent approved by the UAE Ministry of Education
- Proof of English Proficiency, i.e. TOEFL (or equivalent) original score certificate
- Copy of a valid passport and identity card
- Four recent passport-size photographs (in colour) or in a JPEG format file
- Receipt for the non-refundable admission fees as per the current fees structure
The Admissions Department will verify the authenticity of the documents and the eligibility of the applicant once all the documents are received.
*Eligible candidates will be invited for a personal interview with the Admissions Committee*
Practical Information
Tuition fees
Tuition fees at EM Normandie are paid per semester based on your subjects.
Once-Off Fees
- Admissions Fee – 1,500AED
- Registration Fee – 1,200AED
- Graduation Fee – 2,000AED
- Alumni Membership – 2,000AED
Tuition Fees*
- BIM Year 1 – 70,000AED
- BIM Year 2 – 70,000AED
- BIM Year 3 – 70,000AED
*VAT is included for the above mentioned fees.
Key Advantages
- Installment plan offered
- Fees amount is fixed for the entire duration of the studies
- No extra fees required for international mobility
Internships
Internships form an integral part of our study plan. The programme curriculum includes a mandatory internship module that must be completed to graduate with the BIM degree successfully.
- A work placement with a minimum duration of two (2) months in the UAE at the end of Year 1
- A work placement with a minimum duration of four (4) months in the UAE or abroad at the end of Year 3
Student mobility
All students are required to have a mandatory mobility to one of the French campuses in Year 2 fall semester (September to December).
The following campuses offer the BIM program
*Option depends on subject availability and minimum number of participants
Double Recognition upon Graduation 🇦🇪 🇫🇷
Students on successful completion of all degree credit requirements and mobility requirements will be eligible for recognised degree from the Ministry of Education in the UAE + recognised degree from the Higher Education Ministry of France.
Advantages of the Bachelor International Management - Services Industries
What is a Bachelor International Management - Services Industries?
This unique three-year program is tailored specifically for the Service Industries, emphasizing specialized training in international management with a keen focus on sectors like hospitality, tourism, finance, and gaming. The curriculum expertly blends broad-based knowledge with targeted professional skills, incorporating a deep international and multicultural perspective. This approach cultivates critical abilities and an adaptive mindset crucial for success in the fast-paced service industries.
Nestled within the esteemed EM Normandie Business School Dubai, the program is celebrated for its outstanding quality and adherence to the highest educational standards, ensuring a learning experience that is both enriching and globally recognized.
Participants in this program will immerse themselves in a comprehensive study that covers the essentials for thriving as future leaders across various service sectors. The coursework spans across critical areas such as finance, marketing, management, and customer service excellence, preparing students to navigate and excel in the servicedriven economy effectively.
Through this Bachelor’s degree, students are not just equipped with theoretical knowledge but are also provided with ample opportunities to apply what they learn in real-world settings, enhancing their readiness for middle management roles within the vibrant landscape of service industries.
Why choose this Bachelor program at EM Normandie Business School Dubai?
Choosing the Bachelor in Service Industries at EM Normandie Business School Dubai means selecting a program that blends academic excellence with hands-on experience in the service sector. Our cutting-edge educational methods ensure students enjoy a deeply engaging learning journey, highlighted by:
- Interactive pedagogy: Using real-life business cases, business games and collaborative projects to apply theoretical knowledge in practical contexts.
- International immersion: Exchange opportunities with partner universities abroad and participation in international projects for a truly global outlook.
- Genuine professionalization: Through internships, work-study programs and challenges, our students gain valuable experience and build a strong professional network, even before they graduate.
Accreditations
EQUIS, AACSB and AMBA accreditations are guarantees of quality, assuring students and employers that the school meets the highest standards in management education. This international recognition places EM Normandie among the world’s elite business schools, testifying to the excellence of its teaching, the relevance of its academic programs, and the quality of its faculty and student services.
These accreditations and membership demonstrate EM Normandie’s commitment to continuous improvement and the quality of the education it offers, preparing its students to become key players in the world of business and management. EM Normandie graduates benefit from exceptional recognition and enhancement of the value of their training on the job market, both in France and abroad.
National and International Rankings
EM Normandie is ranked among the top 90 European Business Schools by the Financial Times.
Its International Management Bachelor’s program ranks within the national top 10.
Developed according to criteria specific to each media outlet, these rankings judge the quality of teaching, internationalization, excellence of research and teaching staff, accreditations and distinctions, as well as the professional integration of graduates and their links with the entrepreneurial sector.
