Master International Marketing and Business Development - EM Normandie Business School

Master International Marketing and Business Development







Program Duration

1 year plus 4-month internship


2nd among the best MSc programs in International Marketing category in France



Tuition fees

AED 118,000

Program index

Program overview

In an era where businesses are expanding globally, the Master of Science in International Marketing and Business Development at EM Normandie Business School offers the vital expertise to steer through these evolving markets. This program shapes individuals into adept navigators of international business, merging it with the latest in marketing practices.

Our graduates are foreseen as pioneers of global marketing and masterminds behind international ventures, fully equipped with insights into global markets. Through a curriculum encompassing international consumer trends, digital marketing nuances, and market entry strategies, students benefit from real-world case studies and hands-on projects, ensuring they’re prepared for the industry’s challenges.

Career opportunities

Graduates of the program can look forward to the following career opportunities:

Employment statistics

Net employment rate
0 %
In executive employment
0 %
On permanent contracts
0 %
Found a job before graduating
0 %
Found a job within 6 months
0 %

Program structure

Core subjects:

Electives (Students are required to select 3 elective courses in year 1)


For Full admission, the applicant must satisfy the following:

  • The applicant for ILPM programs is a holder of a Bachelor’s degree in the area of logistics (BA, BSC, BIM in logistics, supply chain or port management) or Bachelors in Business or Management (BBA, BSC- Business and Management) with a minimum cumulative GPA of 3.0 on a scale of 4.0, or its equivalent.
  • The applicant achieved the minimum required score of proficiency test in English with a valid certificate as the following:
    • For Master’s programs taught in English, the applicant has achieved an EmSAT English with a minimum score of 1400 or its equivalent (Applicants for Master programs taught in English may be exempted from the English proficiency requirement only for students who undertook all their schooling (K-12) plus a Bachelor’s degree in English in a reference English-speaking country (e.g. UK, USA, Australia, New Zealand).
  • The applicant passed the interview before the Admission Committee to determine the suitability of the applicant for the College.

Subject to availability of seats, conditional admission may be granted if the applicant fulfills the above listed general conditions of full admission, but his/her CGPA is between 2.0 and 2.99, or if (the program is taught in English) his/her EmSAT English score is between 1250 and less than 1400 or its equivalent.

Practical information

Once-Off Fees:

Program tuition fee is AED 118,000 with a complimentary internship. A variety of scholarships are offered to encourage students to develop academic strength, discipline, and a sense of community.

*VAT is not included on the above fees.

All students are required to complete an internship of minimum 4 weeks at the end of year 1. All internships are evaluated. Professional experience and other internships completed before entering the EM Normandie program may not under any circumstances be deemed to meet the requirements of the Internship Regulations.

Internship assessment grid is validated when a minimum mark of 10/20 has been awarded. In the event of a mark lower than 10/20, the internship is not validated.

Any EM Normandie student who has not fulfilled the above obligations with respect to internships will not be awarded the degree. Internship regulations are described hereunder.

Semester Duration Time in the Year Type of Internship Country CH
4 4 months minimum End of year 1 (Requirements: complete 33 credit hours) Internship of an operational nature in the field of logistics, port management, international trade or allied activities UAE or abroad 3 CH

Within the framework of exchange agreements signed by Ecole de Management de Normandie with the institutions concerned, students might choose to spend an academic study stay of 1 semester (September- December) in EM NORMANDIE French campuses delivering the masters programs. Such exchanges imply that:

Start your academic journey

Please enable JavaScript in your browser to complete this form.
I would like to receive latest offers and updates from EM Normandie Business School. I can unsubscribe at any time.
I would like to receive latest offers and updates from EM Normandie Business School. I can unsubscribe at any time.

Boston campus (2025)

Located 300 km from New York, its East Coast neighbour, Boston embodies academic excellence and lives to the rhythm of its students. With over 70 institutions, the city is home to more than 250,000 students from all over the world. This high concentration of universities contributes to the city’s dynamic, avant-garde atmosphere. 

This new campus, located within UMass Boston College of Management, a world centre for higher education and a major port on the East Coast of the United States, will open its doors at the start of the 2025 academic year. To date, more than 300 of the School’s students have spent a semester studying there.

Oxford campus

Just a stone’s throw from the world’s oldest and most prestigious Anglo-Saxon university, the Oxford campus is located in a historic setting in the heart of the city and only 2 hours from London and its financial centre. 

Opened in 2014 as part of the British Study Centre, the campus is located close to the renowned University of Oxford. The campus is becoming an exceptional destination for students wishing to be taught entirely in English by native speakers. With its close proximity to London, the campus has made international law and fintech its main areas of specialisation.

Caen campus

Only 2 hours from Paris, Caen is known for its dynamic student life, its cultural venues and its famous student carnival, the largest in Europe. With its growing economic development and quality of life, the city of Caen has everything it takes to welcome students looking for a privileged study environment. 

Extended in 2006 to meet the standards of the best business schools, the Caen campus is located a few minutes by tram from the city centre, at the heart of a research and training centre. It has made territorial development, marketing and innovation its main areas of specialisation. In a city on a human scale, it is the ideal place to study, expand one’s network and take advantage of the richness of the community life.

Le Havre campus

Want to study on the waterfront? Only 2 hours from Paris, Le Havre is an international metropolis with one of the largest ports in Europe, but also a charming seaside resort in the city. Between land and sea, the city offers an ideal living environment to study and enjoy the coastline. 

The Le Havre campus is the place par excellence for specialisations linked to logistics, maritime and port activities and is also the totem of EM Normandie’s digital transformation. A 14,000 m² open and futuristic campus inaugurated in 2020 offering numerous training and living spaces, “full digital” and modular classrooms to encourage interaction and creativity.

Dublin campus

Dublin is an atypical, cosmopolitan and dynamic city, home of the GAFAs. The Dublin campus welcomes its students for a 100% English education in an environment full of tradition and energy.

The Dublin campus, which opened in 2017, is strategically located between the booming business centre and the city’s liveliest neighbourhoods, the ideal place to capture the atmosphere of this unusual city. On this campus, all courses are taught in English by native professors. The campus has made business and digital marketing its main areas of specialisation.

Paris campus

In France’s leading student city, take advantage of the capital’s economic effervescence and enjoy an unparalleled social, cultural and sporting life. An international and cosmopolitan city par excellence, Paris is just like EM Normandie: open to the world, rich in cultural diversity, conducive to exchange and sharing.

Inaugurated in 2022, the Paris campus is ideally located at the gateway to Paris (17th arrondissement), in the heart of an urban area undergoing a complete overhaul in which more than 7,000 companies are located, including the headquarters of L’Oréal, Etam, Monoprix, SNCF, Amazon France, etc. With its resolutely modern architecture, its state-of-the-art facilities, its many work and student life areas and its eco-responsible design, this new campus designed by the famous architect Jean-Michel Wilmotte has everything to please!

This website uses cookies to provide you an optimal experience

By continuing to browse the site, you agree to our use of cookies. Your privacy is important to us, and we assure you that any information collected is handled securely.

Submit your Enquiry Form. The admissions team will be in touch with you.